YouTube Will ‘Frustrate’ Some Users With Ads So They Pay for Music

YouTube will increase the number of ads that some users see between music videos, part of a strategy to convince more of its billion-plus viewers to pay for a forthcoming subscription music service from the Google-owned video site.

“You’re not going to be happy after you are jamming ‘Stairway to Heaven’ and you get an ad right after that,” […]

I’m not happy when I see ads on my Android phone in the Play Store or in Google Maps. I don’t use YouTube, but I’d gladly pay for a subscription service to remove ads from the non-media (i.e. those other than YouTube or Google Play Music) services tied to my Google Account.